car audio

China has become the world's car audio manufacturing center. 80 percent of the world-class car audio companies have established factories in China and 60 percent of the world's car audio products are made in China. By 2010, the production and sales volume in China's automobile market will reach 10 million and will become the second largest auto production and consumption country following the US, exceeding Germany and Japan, which will further consolidate China's position as the car audio manufacturing center. After sale market of car audio in China is relatively small and OEM occupies 90 percent of the market share with a high concentration degree. After several years' development, car audio OEM market has gradually concentrated in several car audio giants like Siemens VDO, Philips, Jiangsu Toppower, Hangsheng Electronics, which occupy over 75 percent of the OEM market. At present, the retail market scale of car audio in China is relatively small. Less than 10 percent of passenger car owners changed their car audio facilities. However, the after sale market accounts for 70 percent of the total market in overseas developed countries. And the world's large car audio makers are also mainly targeting at after sale markets. It is no difficulty to predict that the proportion of after sale market in China will gradually increase, which will bring enormous business opportunities.