clock

Chinese watches and clocks will account for over 60％ of the global market; Annual exports will reach US$2.5 billion, with unit export price increasing by an average 5％ over that of 1999. At least three leading brands of Chinese watches and clocks will be established on the world market. China is to become a major production base for mass market watches and clocks as well as related accessories. A production base for middle-to-high range watches and clocks will be developed in order to capture a certain share of the global market; Domestically-produced watches and clocks will become leaders in the home market. According to the plan, China aims to become one of the world's leading producers of watches and clocks by the year 2015, and will strive to become on a par with advanced countries in terms of market share, export value, product mix, production techniques and marketing strategy. To achieve these targets, China's watch and clock industry has to undergo major reforms.