label

Private label products are seizing an increasing share of global retail sales on the back of both supermarket consolidation and an improved image. The global private label market grew by 6％ in 2004, comprising 16％ of total retail sales. Western Europe dominates the market for private label, accounting for over half of global retail value sales. In 2004, our research shows that Europe’s most developed private label markets were Germany and the UK, reporting sales of $US15.2 billion and $US 13.9 billion respectively. The U.S. market for smart labels will grow 14％ annually through 2007, with shipments of 11 billion units valued at $460 million. By 2012, the industry will ship more than 30 billion units worth more than $1.2 billion. There are also great chances in China label market.